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Tubing Primer & Volumizing Mascara

Double Standard Primer & Mascara Duo™

Tubing Primer & Volumizing Mascara

Double Standard Primer & Mascara Duo™

This first-of-its-kind duo mascara is proof that you really can have it all: brown/burgundy or black, length/volume, natural/glam, all in .....

This first-of-its-kind duo mascara is proof that you really can have it all: brown/burgundy or black, length/volume, natural/glam, all in a single tube. Designed for ultimate versatility, you can go from natural clean length (or a soft wash of burgundy) to bold and dramatic volume, all with flake-free, smudge-proof, all-day wear. Finally, a mascara that does the most for those who do the most.

 

Net weight: 16 mL / 0.54 fl oz

Purchase options

Brown Primer & Mascara Duo
Pairs With
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Winner:...
A makeup powder pan with a clear lid placed over two angled swatches of the same beige-brown cosmetic powder on a white background, plus a red Allure Best of Beauty 2026 award badge in the top right.
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Bronzer + Marble Glow Shimmer
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Brown Primer & Mascara Duo

Jenna Wearing Double Standard Primer & Mascara Duo™

This first-of-its-kind duo mascara is proof that you really can have it all - brown/black or burgundy/black, length/volume, natural/glam.

One end is a lengthening brown or burgundy tubing primer that separates and defines lashes with a precise elastomer-bristle brush. The other is a volumizing black mascara with a wavy, 290-fiber wand that adds lift and buildable thickness. Both formulas are infused with Shea Butter to nourish lashes. Because they're tubing formulas, they stay flake-free and smudge-proof until you rinse them off with warm water.

Stack of 'dibs.' mascara tubes with visible branding on a beige background

FAQ

Overall rating: 4.2667246 / 5 from 1151 reviews.

AI Generated Review Summary

The Double Standard Primer & Mascara Duo offers great volume and length for lashes, with a smooth formula. The burgundy primer enhances lash appearance, while the black mascara adds volume. Some users experienced clumping and flaking with the black side, and opinions on the brush and wand length were mixed.

Summary topics

  • Volume (8%): Customers appreciated the great volume provided by the mascara, which added a beautiful coat of volume to their lashes.
  • Duo (10%): Customers appreciated the Double Standard Primer and Mascara Duo in Burgundy/Black.
  • Color (5%): It was highlighted by customers that the burgundy color is perfect for them and adds a pop of color to their lashes.
  • Lash Appearance (17%): A significant number of customers pointed out that the burgundy primer makes their lashes look voluminous and full.
  • Lash Enhancement (22%): Many customers stated that the lashes looked amazing and gorgeous after using the mascara's primer and black mascara.

Review topics: ["size","color","results","issues","quality","feels","skin","shipping","packaging","texture","look","mascara","length","volume","formula","primer","eyes","shade","design","lashes","customer service","touch","coverage","duo","base","thickness","shape","side","irritation","beauty"].

Review highlights

  • "I would definitely recommend this Primer and Mascara Duo to anyone looking for natural volume and buildable length." — Victoria H.
  • "The primer helps my lashes look fuller and more defined, while the mascara adds beautiful length and volume." — Cindy
  • "I loved using only the brown primer side for a natural look and I also loved the tubing formula." — Michelle P.

Reviews

Gorgeous burgundy tone & insane length!

"Gifted by dibsbeauty, and I’m in love! The burgundy tubing primer is an absolute game changer. The rich burgundy color adds such a unique, beautiful dimension that instantly makes my eyes pop while giving incredible length and separation. Pairing it with the black mascara side creates the perfect balance of volume and drama with zero flaking. It has quickly become a must-have in my daily routine!"

— Jisel C. (5/5)

Length and Volume in One Tube :hands_heart:

"I love that this duo combines a burgundy-brown lengthening primer with a black volumizing mascara. The primer adds definition and length, while the black mascara builds volume for a more dramatic look. I can use the primer on its own for a softer finish or layer both products when I want my lashes to stand out. It’s a convenient and versatile duo. Gifted by dibsbeauty."

— Andrea G. (5/5)

So good!

"To say I am obsessed would be an understatement. This is a fabulous mascara and primer all in one tube. The burgundy primer on its own is amazing. It lifts and separates the lashes beautifully while giving the lashes a burgundy tint instead of the typical white cast that most primers give. I love that it’s a tubing formula too with removal being a breeze. The mascara is fantastic and gives me lots of volume and length to my lashes. What a great and innovative product! Love it and found my new holy grail mascara! complimentary from dibsbeauty"

— LisaD (5/5)

Some flaking

"Gifted by dibsbeauty, Dibs Burgundy Primer & Mascara Duo is quite unique. It gives a nice contrast to my lashes with the burgundy primer as a base. I really love the added volume and lengthening that this duo has given my lashes too. Unfortunately, I found that the texture of the burgundy primer seems to be really dried up compared to the mascara side. This mascara does work well for lengthening and volume, but I did still experience some flaking from it."

— Markie (3/5)

Love!

"This duo is such a great addition to my makeup routine! The primer helps create beautiful volume and length, while the burgundy and black mascara shades add a fun twist to everyday lashes. I love how easy it is to build up the look without clumping. Perfect for both natural and dramatic makeup! gifted by dibsbeauty"

— Krystyna (5/5)

I love how this mascara adds length and volume whi

"I love how this mascara adds length and volume while keeping my lashes nicely separated. The brush is easy to use and coats each lash evenly without clumping. The packaging is super cute too! It gives my lashes a beautiful, defined look that works perfectly for everyday makeup. gifted by dibsbeauty complimentary from dibsbeauty"

— Anastasiia K. (5/5)

Beautiful, Natural-Looking Lashes

"I’m really impressed with this duo! The mascara is just right, not too wet or too dry, and it separates my lashes beautifully without clumping. It defines each lash, leaving them looking natural, pretty, and well separated. It also stays in place without flaking. gifted by dibsbeauty. I’m especially impressed with the burgundy primer. It’s such a beautiful color that I think I’ll even use it on its own. I love how my lashes look with this duo!"

— Kira (5/5)

Perfect for sensible eyes

"gifted by dibsbeauty This mascara give a good volumen , separate mi tinny eyelashes and make them look beautiful without curving before ! The primer is a burgundy color that didn’t leave any residual and the black mascara , on the top adds a beautiful coat of volume and beautiful open eyes. It didn’t dissolve with my sunscreen and didn’t itch my sensible eyes ! Definitely a good one for every sensible eyes out there!"

— Diana G. (5/5)

The prettiest burgundy lashes

"I absolutely love this mascara duo! The burgundy is such a gorgeous, unique color that adds a beautiful touch to my makeup look. I especially love how the primer separates each lash and gives them volume and length without looking clumpy. The mascara is perfect for adding that extra drama when I want a more bold look. I love having both the primer and colored mascara in one product. Such a fun and beautiful addition to my makeup collection! gifted by dibsbeauty"

— Lovey (5/5)

Two Looks, One Amazing Mascara!

"⭐️⭐️⭐️⭐️⭐️ Absolutely love this mascara duo! My favorite part is how versatile it is. I can wear just the primer for a natural, everyday look, but when I want a little extra drama and definition, I add the black mascara on top! It’s like getting two looks in one. So easy to use and perfect for any occasion. Definitely a new favorite!"

— Kaylan U. (5/5)

Q&A