DIBS Beauty

New and Improved Status Stick + NEW SHADE Tan Trick

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Double Standard Primer & Mascara Duo™ is BACK IN STOCK!

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The Good Stuff

We keep it safe and simple - nothing that makes us raise an eyebrow goes into our products. As science and technology evolve, so will we.

Leaping Bunny Certified

Cruelty Free

Clean Beauty

Clean Beauty

Allergy Tested

Allergy Tested

Dermatologist Tested

Dermatologist Tested

Sensitive Skin

Better Together Color Combos

Frequently Asked Questions

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Is this safe for sensitive eyes?

Yes—Double Standard is ophthalmologist-tested and safe for sensitive eyes.

Does it stay on for 12+ hours?

Ab-so-lutely. It’s flake-free, smudge-resistant, and stays put allll day.

What is the best way to apply these shadows?

Duo Brush Eye Double-Ended All-in-One Brush is perfect for building, packing, and blending, or you can use fingers if that is what you prefer.

What is each side of the Duo Brush Eye used for?

Angled Dense Side - this can be used to blend shadow or other creams or powder, it can be used to contour smaller areas such as the nose, and can also be used to conceal. Soft Fluffy Side - this side can be used to pack on and set powder.

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